This presentation aims to explore how artificial intelligence, machine learning, and big data are reshaping the UX landscape by predicting and influencing user behavior.
Anticipatory design and experiences are shaping the future of UX, offering unprecedented opportunities to enhance user satisfaction and loyalty by meeting their needs before they even express them. As a UX professional, staying ahead of this trend is crucial for maintaining a competitive edge and delivering cutting-edge solutions.
This webinar is designed for UX designers, researchers, product managers, and AI enthusiasts who have a foundational understanding of UX principles and a keen interest in integrating AI into their design processes. Attendees should have some experience with basic UX design and user research methodologies. An understanding of AI and ML concepts, though deep technical expertise is not required.
Overall, the goal of this presentation is not only to enhance attendees’ knowledge and skills, but also to gain practical strategies to apply anticipatory design and experiences in their projects.
