UXPA International Short Courses

Educational, timely, and relevant short courses to foster continued education among new and experienced UX practitioners. Courses will be presented live via GoToWebinar, and recordings will be available to students immediately following each class. Courses will be instructor-led with interactive participation. The UXPA international courses are not part of any accreditation system. A participation certificate will be available upon request.

Leading with Business for Design Leads


Presenter: Satyam Kantamneni (instructor) & Sarah Khalid (co-instructor)

April 3 and 10, 2020
9 AM PT (San Francisco) / 12 PM ET (New York) / 6 PM CEST (Paris)

Two 120-minute online lectures.

Late Registration:

UXPA does allow for short course registration beyond the start date up until the last day of the course, registration for a course is officially closed once the course has concluded. Late enrollees will be given access to the short course slack channel and receive all course materials and links to recorded sessions that may have been missed. For any additional questions and concerns, please contact: education@uxpa.org

Course Registration Rates:
Students: $100
UXPA International Members: $400
Non-members: $700
(Value Option: become an Associate Member prior to course registration and you will still save $300 over non-members!)

Want a discount? Become a member by purchasing Student Membership, Associate Membership or Global Sustaining Membership!


Business schools are talking design, but how many designers are talking business? Join this course to learn the value designers can bring to the table through understanding the right business focus, speaking the right language, and more. Get equipped with a mindset and frameworks that you can start using today.

Course Objectives

You will learn how design can drive business. We’ll walk you through practical methods to drive business value such as the eXperience Roadmap. You’ll learn about concepts such as the experience value chain, portfolio management, Design Opportunities and the Design Premium. Participants will walk away with a co-branded certificate for PragmaticUX.

Course Methodology

Two 120-minute online lectures on Fridays at Noon ET: April 3 and 10, 2020 This course will be conducted in English.

Course Contents

Two, 2 hour sessions Short Course Structure + Content: Session 1: Lecture:
  • Introduction to People, Process, Environment
  • Four Ways to Evolve
  • Q&A
Session 2: Deep Dive – The eXperience Roadmap Lecture:
  • The eXperience Roadmap Overview
Exercise and Q&A:
  • Building the eXperience Roadmap


Satyam Kantamneni (instructor) is an engineer by training, designer by profession, and is now the co-founder and Managing Partner at UXReactor. After having spent close to 15 years on the corporate side leveraging design agencies, he took a lot of notes on what was and wasn’t working. He has a track record of leading user experience and product evolution for multiple Fortune 500 companies, and is an alumnus of PayPal, Citrix, Fidelity, Siemens, Harvard Business School and Wright State University.

Sarah Khalid (co-instructor) is a UX Consultant at UXReactor, whose experience in architecture, visual communication and being a non-profit founder led her into the world of human-centered design. She has designed experiences for enterprise technology products with cross-functional teams in the worlds of cybersecurity, alliance management, and virtual data storage to name a few. She is an alumnus of Arup, Urban Strategies Inc and the University of Waterloo.


$700.00 Guest/Non-Member $400.00 Associate/Global Member $100.00 Student Member

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