Lead Digital User Experience Designer

CareFirst BlueCross BlueShield
Owings Mills Maryland United States 21117

Project Delivery

  • Lead the UX design for all Market Facing Corporate Initiatives
  • Lead the UX design for all CareFirst projects implemented by the Digital Applications team
  • Determine which UX methodologies required at the beginning of a project in order to keep the project on-time and within budget while also making well-informed design decisions
  • Create and maintain new, interactive pages on CareFirst's website and brand assets, including new feature pages, gated content offerings and demo request pages
  • UX design for all Market Facing Corporate Initiatives
  • UX design for all CareFirst projects implemented by the Digital Applications team
  • Identify opportunities for improved user experience based on research, testing, and site analytics
  • Conduct user research and testing including but not limited to card sorting, remote usability testing, in-person interviews, and moderated usability testing
  • Review and evaluate site analytics to inform design decision-making
  • Conduct and oversee multivariate and A/B testing to drive UX decision-making
  • Participate in design sessions with Business Analysts, Developers, and Business Stakeholders
  • Create personas, user journeys, storyboards, site maps, and process flow diagrams to define and communicate the given design problem
  • Deliver wireframes, low and high fidelity prototypes to the UI development team with detailed notations depicting functionality
  • Collaborate with developers to understand technical constraints and deliver creative solutions
  • Create and maintain stylesheet components to be used across CareFirst
  • Present and defend designs and key milestone deliverables to team members and business stakeholders

Strategy and Innovation

  • Design for a shared vision across the enterprise to ensure a quality and cohesive look and feel across digital touch points
  • Establish and promote design guidelines, best practices and standards
  • Participate in creating and maintaining a living style-guide accessible across business units
  • Conduct and evaluate user research and testing to drive design solutions
  • Conceptualize original ideas that bring simplicity and user friendliness to complex design roadblocks
  • Identify opportunities for improved workflow and implement solutions
  • Coaches other members of the Department and assists in training
  • Identifies and implements improvements to assigned processes
Qualifications: 

Required:

  • Demonstrates knowledge of the dynamically changing mobile and web technology landscape to continuously improve the user experience and keep up with market demands
  • Excellent visual design skills with sensitivity to user-system interaction
  • Bachelor's degree in Graphic Design, Interaction Design, HCI, Web Development or related
  • Solid understanding of HTML5, CSS3 & JavaScript
  • Proficient with Adobe Creative Suite & Axure RP
  • Knowledge with responsive frameworks
  • Self-starter that values continuous learning
  • Passion for design
  • Knowledge of responsive and mobile first design concepts
  • 5+ years of experience
  • Expert knowledge of UX methodologies

Abilities/Skills:

  • Ability to lead a team of UX designers on and offshore to ensure work is delivered on time and within brand guidelines
  • Ability to effectively adapt to rapidly changing technology and apply it to business needs.
  • Solid teamwork and interpersonal skills, with the ability to communicate and persuade customers, employees, and management at all levels and thrive in a cross-functional environment.
  • Excellent oral and written communications; an ability to present and discuss technical information in a way that establishes rapport, persuades others, and gains understanding.
  • Ability to create original concepts and take heuristic approaches to testing/refining existing theories and to develop new system approaches to solve problems and seize opportunities to sustain busi¬ness success.
  • Strong analytical, problem-solving, and conceptual skills.
  • Willingness to travel to multiple locations within greater Baltimore/Washington area for meetings and time limited project work.
  • Willingness to work occasional night and weekends related to project releases and key deliverables
  • Demonstrates knowledge of the dynamically changing mobile and web technology landscape to continuously improve the user experience and keep up with market demands
  • Excellent visual design skills with sensitivity to user-system interaction
  • Knowledge of responsive and mobile first design concepts
  • Experience with responsive frameworks

Preferred:

  • Master's degree in Interaction Design, HCI, Web Development or related field
  • Health insurance industry exposure

Apply Here: http://www.Click2Apply.net/4m38q2g4kw82kmz7

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